The Athens Rock Lobsters will soon hit television screens from Atlanta to Augusta through a three-year broadcast partnership with Peachtree Sports Network (PSN).
The network will showcase nine home games live and free-to-air throughout the 2025–26 season.
“From day one, our mission has been to make Athens Rock Lobsters hockey something everyone can experience,” Rock Lobsters Chief Marketing Officer Britton Briley said. “Partnering with Peachtree Sports Network allows us to bring the excitement, energy, and community of our games to fans who can’t always make the trip to the rink. This isn’t just exposure, it’s about the connection.
The Rock Lobsters play their home games at Akins Ford Arena, which opened one year ago and seats approximately 5,000 fans for hockey games. It also hosts many other events, including UGA hockey, special events like Monster Jam and wrestling, and several music concerts each year.
“This is about showcasing Athens,” Briley said. “It’s about showing the rest of Georgia what makes this community special; not just our hockey, but the fans, the music, and the energy that makes our city come alive.”
The broadcasts will be available over the air on WPCH 17.2, as well as across PSN’s network of Gray Television affiliates and digital streaming platforms, completely free to viewers.
Peachtree Sports Network, a Gray Television property, launched in 2023 as Georgia’s dedicated home for live, local sports.
“The Rock Lobsters are the kind of team that embodies what Peachtree Sports Network is all about: community, excitement, and accessibility,” Atlanta News First and Peachtree Sports Network Vice President and General Manager Erik Schrader said.
“We’re proud to bring their games to fans across the state and continue growing our commitment to regional sports coverage that matters.”